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May 2009
In This Issue

Are You
Using These
Hidden Assets?

Developing the
Mind of a

The Greatest
Force of
Money in the

Build Your
4X Faster

Hiring a
Cost vs.
Financial Return

Mindset that
Creates Millions

It's Time to
Create and
Market Your Own
Best-selling Book

Find the
Best Stocks
in Minutes


CEO Training

The Baron Son
Combo Package

Money with
The Baron

Upcoming Events


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Are You Using These Hidden Assets?

Learn More About BARON Business and Wealth Coaching
William R. Patterson
Wealth Coach
Best-selling Author
In a recent BARON Entrepreneurship Workshop in Atlanta, I made the statement, "Any situation of lack can be solved through a partnership (i.e. money, credit, customers, credibility, media exposure, etc.). You just have to figure out the value and benefit that you bring to that partnership or relationship." A young lady in the audience stood up and asked the question, "What if I don't have anything of value that I can bring to a partnership?"

Many people don't feel comfortable approaching others for help because they don't feel they have something of value that they can bring to that person or company.

In the BARON Wealth Coaching Program, we teach everyone has hidden assets that if tapped into or developed could help them achieve their financial goals at least twice as fast.

Hidden Asset #1

Your Passion - The BARON Wealth Coaching Program helps clients develop "long-term value assets" from the things they are most passionate about. These value assets make them more credible and valuable to investors, strategic partners, the media, and customers. Most importantly these value assets can be sold in the future, creating another wealth-building and retirement vehicle. Examples of these assets include media properties, franchises, spin-off businesses, proprietary product and service lines, and large targeted audiences that advertisers want to reach.

Hidden Asset #2

Your Personal and Business Networks - The concept of "six degrees of separation" says, "There is a chain of no more than six people that separates everyone in the world from everyone else." Many people fail to network, build, and cultivate meaningful relationships. In turn, when they need something, they find few people willing or able to help them. By using your network to help others achieve their goals, you will find the number of people willing to help you, your opportunities, and your income all become multiplied.

Hidden Asset #3

Your Current Customers, Partners and Supporters - Many entrepreneurs, large companies, and non-profits throw away a double digit increase in sales by failing to turning their customers, partners and supporters into advocates. This can be done through integrated incentive, testimonial, refer-a-friend, and affiliate campaigns. While some companies and entrepreneurs use these strategies in-part, they are generally not part of serious integrated strategy or done using the proper tools and systems. Turning your current customers, supporters and partners into advocates is an easy way to boost your sales by 50-100% at little or no cost.

The Bottom Line

If you are not generating at least 35% of your income from these three hidden assets, you are leaving money on the table and are likely working too hard and spending too much money to convert leads into sales.

Follow William R. Patterson on Twitter

Build Your Fortune with Wealth Coach William R. Patterson on 1580 AMRadio Interview Replay:
Developing the Mind of a Winner

Build Your Fortune with Wealth Coach William R. Patterson

William R. Patterson appears on Respect for Life with Leroy Baylor to discuss developing the mind of a winner. He reveals insights from personal experience and over a decade of research on the psychology, strategies, tools, and resources needed to produce millionaires, high-level executives, professional athletes, and top performing students.

William shares how you can use the renowned BARON coaching model to leverage industry best-practices, turnkey solutions, and value-added resources to train yourself and others to achieve the heights of success.

Build Your Fortune with Wealth Coach William R. Patterson

This week's show topics:

  • THE BARON SOLUTION unique approach to coaching and personal development and why it continues to receive praise from top industry leaders.
  • How to overcome fear and anchor positive beliefs
  • New ways to leverage The Law of Attraction
  • Insights on Neuro-Linguistic Programming (NLP) and training your subconscious mind for success
  • How to use modeling to double your income and results
  • Ways to help your child dramatically improve their performance in school, sports, and life

Listen to #1 Wealth Coach William R. Patterson

Listen Now!

Give stocks as gifts!  By


Title: Value - The Greatest Attracting Force of
Money in the World

Length: 2:04 Minutes

Value - The Greatest Attracting Force of Money in the World

Short Description:
Learn how to create value using the three major vehicles for building wealth: real estate investing, the stock market, and owning your own business.

Listen to #1 Wealth Coach William R. Patterson

Listen Now!

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Build Your Million-Dollar Business Four Times Faster with BARON Wealth Coaching

Wealth Coaching with The Baron

There is a better and faster way to reach your financial and business goals.

Business Coach - Business Coaching

"With William as my wealth coach, in less than 16 months, I have generated more than $70,000 and developed the skills and confidence to realize greatness."
N. Kali Mincy
Washington, DC

"With William at my side, my television show, The Urban Wall Street Project, is now airing on major networks in eighteen countries with exposure to over 20 million households. I can't say enough about the benefits of William's advice and the BARON Wealth Coaching Program. I looked at other coaching programs and nothing comes close to the value and return on investment."
Earl Christian III
Chief Executive Officer
Urban Wall Street, Inc.
New York, NY

"William helped me finalize a deal with a production company to co-host a new television show spotlighting entrepreneurs. Many of the ideas I pitched were possible because of William's guidance and The Baron Solution™ business model. In the first session alone, the advice he gave me landed me a spot on a series of conference calls for financial advisors with a major seminar marketing firm as well as helped me become a featured speaker on an upcoming cruise. He always goes above and beyond. William is a great mentor and friend!"
Jim Bouchard
America's Black Belt Powervator!
Speaker, Coach and Author of
Dynamic Components of Personal Power
Brunswick, Maine

"With the things William shared, we'll be able to sell more with our new CD in a few months than we've sold with all of our other CDs over the last 7-8 years. He delivers outstanding value through the coaching program and audio training. They are rich with relevant information, and William is a man of unbelievable insight."
Sean Isaacs
Chief Executive Officer
Isaacs Marketing Group LLC

"Thanks to William, I have been able to launch my new television show and support network for children with brain cancer. He showed me how to find everything I needed including local organizations, doctors and coordinators that would support my cause. The accountability the program provided was just what I need to take action on my dream and create a lasting legacy for my father who passed away from cancer. In the midst of many distractions, the BARON Business Coaching program lifted my spirits and kept me focused on my goals."
Audrey Fells
Founder and CEO
Preserving with Parker
Richmond, VA

"In my first coaching session, William helped me automate my business and save over $2,000 and hundreds of hours of work. With his expert guidance and accelerators, in less than two weeks, I had my company formed, two income producing websites with hundreds of members, and a radio show to promote my cause. BARON Coaching is by far the best investment I have ever made."
Sasha Ottey
Chief Executive Officer
PCOS Challenge, Inc.

"It was exactly what I expected it to be. William is a genius. He had me extremely motivated and put me on the right path immediately. I am looking forward to building my brand using The Baron Solution strategies and taking over the market I serve."
Antoine Harden
Top National Software Sales Professional
Leesburg, VA

"In our first 90-minute wealth coaching session, William helped me identify ten new streams of income that could triple my revenue in less than a year."
Merletta J. Martin
Merletta J. Martin Gallery

"The BARON Coaching Program was timely and a great investment. The tools, resources, and scripts alone saved me hundreds of hours of work and several thousand dollars. William helped me avoid making a lot of time-consuming and costly mistakes. He provided the proper foundation to start the right way from the ground up. The BARON Coaching Program is a definite must for any author or consultant serious about their financial success."
Dawn McCoy
Speaker, Leadership Consultant and Trainer
Author of Leadership Building Blocks

"I got even more out of my coaching sessions than I had hoped. William helped me develop campaigns to attract million-dollar clients. Now, I see what I was doing wrong!"
Denice Jeter
Real Estate Broker
Little Rock, AK

"I learned how to generate an additional $30,000 in income yearly in my first few coaching sessions. It pays to invest in education. I knew where I wanted to take my business, but I just wasn't sure how to get there. Before starting the BARON Business Coaching Program, I was frustrated and spending lots of money unnecessarily. William gave me a road map to profitability. It made things so much faster and easier. The principles in the BARON Coaching Program work regardless of the industry or business."
Walethia Aquil
Etiquette Advisor and Image Consultant
Founder and CEO
Grace and Charm
Flint, MI

"I needed the right action plan for buying a business. The BARON Coaching Program directed my focus on the highest ROI activities and helped me to leverage untapped resources, business credit, and strategic partnerships to buy businesses using other people's money. Great value!"
Matthew Redmond
Chief Executive Officer
MTR Group Ventures, LLC

Seven Reasons More Entrepreneurs Choose
BARON Wealth & Business Coaching
  1. Delivers the most comprehensive, fully-integrated entrepreneurship training program in the industry.

  2. Increases your productivity while giving you more time off to spend with family and friends.

  3. The BARON integrated model offers you a higher return on investment and improved odds for long-term success compared to other entrepreneurship training programs.

  4. Provides you with a comprehensive sustaining support system which includes one-on-one guidance from industry experts and over 1,000 resources and accelerators.

  5. Saves you tens-of-thousands of dollars and hundreds of hours in research and implementation time.

  6. Provides you with cutting-edge strategies, best-practices taught by industry leaders, and highly-effective marketing systems to generate more sales and income.

  7. Equips you with the proper coaching, planning, training, tools, and partnerships to become more profitable, stable, and better manage growth.

BARON Wealth Coaching can help you quadruple the speed at which you reach your business and financial goals over planning yourself or other methods and programs.

Leverage #1 Wealth Coach William R. Patterson to help you quickly start or improve the profits of your business.

Business Coaching Guarantee NO RISK $1,000 Product and
100% Money-Back Guarantee

We are so confident that the BARON Business Coaching Program will help you increase your income that we offer a NO RISK $1,000 Product and 100% Money-Back Guarantee. If after your first coaching session, you don’t believe the BARON Coaching Program will help you generate more income and grow your business, we will give a 100% refund plus allow you to keep over $1,000 in BARON Wealth and Business Training CDs for free.

Multiply your odds for success with the proper coaching, planning, training, tools, and partnerships.

Request BARON Wealth Coaching Now:
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Ask "The Baron" Question of The Week:

Hiring a Publicist: Cost vs. Financial Return

Ask the Baron - Business Coaching Question of the Week
I am starting a new retail business and wanted to know if it is worth hiring a publicist to help me market and promote my company. I am not sure how to gauge the benefits relative to the cost.
— Kerry W.

William R. Patterson says:

Business Coaching For an entrepreneur, marketing and publicity should not be viewed as costs, but critical investments necessary to grow the business.

Marketing Baron P.T. Barnum said "Without publicity a terrible thing happens...nothing!" It is the same with your business, products, and services. If you do not consistently promote, you will undoubtedly limit your sales or worse, give your competitors an opportunity to solidify their position in the mind of your customers and prospects as the brand of choice.

The right publicity will help you to establish your brand and positioning in the marketplace. A strong brand helps increase customer loyalty, prevents your products and services from being perceived as a commodity, opens distribution channels, creates opportunities for free advertising, and will help you sell your business at a higher price. Relatively speaking, for the small investment necessary to hire a good publicist, these are huge benefits that can translate into hundreds-of-thousands or millions of dollars for you.

Many new entrepreneurs start their businesses with the misconception that "if I create a great product, it will sell itself." What these entrepreneurs do not realize is that cost-effectively marketing their products and services is usually much harder than creating them.

While some parts of marketing and publicity are an art, many parts are a detailed science. The parts which are a science should be calculated in your business plan (i.e. cost to acquire a prospect, cost to acquire a customer, conversion rates, life-time value of a customer, etc.). If you know these numbers, it will be very easy to gauge the potential return-on-investment from any marketing or publicity effort.

I always suggest budgeting to hire an outside PR team. It is worth it because it frees up your time to focus on other important aspects of the business. A good PR team will also have relationships that can make things happen for you a lot quicker. You have a short window of opportunity to make your business successful, so leverage your time and utilize experts to the fullest. However, in order to receive the highest return on investment from your marketing and publicity efforts, you will need clear objectives, quantifiable measures of success, and a way of tracking the effectiveness of every campaign.

Generating a 200-1,000% Higher Return from
Your Investment in a Publicist

The major point to keep in mind is that the media coverage you receive by being on a television program, radio show or featured in a magazine is really less than 1/10th the true value of that media exposure. Through the BARON Business Coaching Program, we help clients maximize the publicity they recieve through a publicist and their own PR efforts. By using media appearances to build "PR momentum," establish your company's premium brand status in the eyes of customers, and create new marketing collateral and online content, THE BARON SOLUTION GROUP can help clients generate 200-1,000% higher return from their PR investment.

Submit Your Question Now!

Related Value Added Service:
BARON Business Coaching and Consulting Programs
Leverage the breakthrough BARON model in order to generate highly effective, low-cost media exposure for your business, help successfully brand and launch new products and services, head off competition, improve operating cash flow, and grow your profits.

Discover the Wealth Mindset That Creates Millions

Interview best-selling author & book marketing coach William R. PattersonBest-selling author & wealth coach William R. Patterson will be conducting two workshops at the 2009 PowerNetworking Conference in Atlanta, GA on June 25-26, 2009.

Workshop #1 - The Wealth Mindset That Creates Millions

William R. Patterson reveals the new mindset and strategies needed to create millions in today's economy. Accelerate your path to financial independence and save years of wasted time.

Learn how to:

  • Adopt the mindset, investment approach, and financial strategies used by billionaires like Warren Buffet, Bob Johnson, and Oprah Winfrey.
  • Develop the seven financial success habits of millionaires.
  • Quickly double your income and net worth.
  • Use major vehicles for building wealth and passive income.
  • Evaluate investments in stocks, real estate, and private businesses to minimize risks and maximize returns.

Register Now:

Workshop #2 - Wealth Secrets: How to Rapidly Achieve
Your Financial Dreams

William R. Patterson shares the best wealth-building strategies for building your fortune. Learn ways to protect your finances, generate multiple streams of income, and dramatically accelerate your path to wealth in any economic environment.

Learn how to:

  • Implement a five-step action plan for building wealth, eliminating debt, and creating income faster.
  • Find money to invest in stocks, real estate, and private businesses.
  • Access hundreds of financial accelerators and wealth-building resources.
  • Double your income while creating more free time.
  • Discover the best investment opportunities and income generating businesses to start now.

Register Now:

It's Time to Create and Market
Your Own Best-selling Book!

Interview best-selling author & book marketing coach William R. PattersonBest-selling author & book marketing coach William R. Patterson will be conducting two workshops at the 2009 Black Writers Reunion & Conference in Las Vegas, NV on June 18-19, 2009.

Who are your sessions particularly suited for?

I will conduct two workshops at BWRC: Writing a Nonfiction Book that Sells and Superior Book Marketing Strategies for Big Profits. Whether attendees are new or seasoned writers, THE BARON SOLUTION™ strategies will help them leverage their time, money and resources to maximize profits and returns. On top of invaluable planning and writing insights, attendees will learn an integrated financial model that any author or writer can follow to build wealth.

In the workshop, Writing a Nonfiction Book that Sells, authors will learn a step-by-step process to quickly complete a best-selling nonfiction book. They will learn the many things they need to do before their books are published to become successful. Even individuals who may have nonfiction books that have been out for years will learn strategies that can give their books new life and generate additional income.

In the workshop, Superior Book Marketing Strategies for Big Profits, attendees will learn marketing fundamentals and advanced strategies that every author must know to sell thousands of books and become a "best-seller." No matter if participants are launching a new book or reviving an existing title, they will discover highly effective, low-cost strategies for obtaining media coverage and marketing their books both online and offline.

There are many workshops that can help attendees become better writers or authors, but there are few workshops that can teach attendees how to really make money and build a successful business as writers or authors. Unless they learn how to effectively plan, develop a product and service line, brand, market, generate publicity and sell, they and their work will be viewed as commodities undifferentiated in the marketplace and unworthy of special attention or extraordinary compensation. I will show attendees how to avoid common mistakes; establish their credibility; and leverage industry best-practices, turnkey solutions, and value-added resources. This information will help them to achieve larger profits and to grow and stabilize their publishing and writing businesses.

There are high costs for authors and writers who do things the wrong way and who don't have mentors and coaches. If writers and authors intend to make a living in publishing, missing either course will cost them tens-of-thousands of dollars—or more.

Listen to William R. Patterson's FREE Pre-conference Workshop Series ($497 Value):

  1. How to Write Books That Sell

  2. How to Publish & Distribute Your Book for
    Maximum Profit

  3. Highly-Effective Strategies for
    Book Marketing & Promotion

Related Training:
BARON Book Publishing & Marketing Coaching
Learn a step-by-step process for creating a winning book concept, writing, producing, publishing, and marketing a quality book quickly and on a limited budget.

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BARON Subscribers

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Boost Your Confidence and Quickly
Improve Your Relationship with Money

The Baron Son is a revealing story designed as the ethical road map to wealth, power, and success. A legend from centuries past, it is the tale of a young boy who loses everything and through struggle finds the secret to become the richest, most powerful person the world has ever known.

Order the book that is changing lives around the world and give the gift of knowledge to family and friends.

Order THE BARON SON Combo Package!
Order The Baron Son Now!

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Making Money with The Baron Series
Affiliate Program

Join The Baron Series Affiliate Program!
Watch The Baron Series
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You now have the opportunity to partner with, one of the fastest growing brands in wealth and business education. You can earn money by telling friends, business associates, and website visitors about the BARON products you love!

Joining the Affiliate Program ("BSAP") is free and can supplement your income with minimal effort on your part. Once your application is approved, you can begin earning commissions immediately.

Once you become an affiliate, we will provide you with tools and resources to help promote The Baron Series product and service line including articles, email ads, colorful banners, text ads, text links, RSS feeds and more.

As an affiliate, if you also have a website, you can easily add free automatically updated personal finance content. This is great for website owners who do not wish to create their own content. Our brief tutorial video will show you how to quickly add BARON content and promotional tools to your website to help increase your income, website traffic and rankings.

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Upcoming Events

Upcoming Events with William R. Patterson

FraserNet PowerNetworking Conference Preview Series
Tuesday, 9:30 - 10:00 PM EDT
Register Now:

LAS VEGAS, NV - June 18th
Black Writers Reunion and Conference
Writing a Nonfiction Book That Sells
Thursday, 1:30 - 3:00 PM EDT
Register Now:

LAS VEGAS, NV - June 19th
Black Writers Reunion and Conference
Superior Book Marketing Strategies for Big Profits
Friday, 4:00 - 5:30 PM EDT
Register Now:

ATLANTA, GA - June 26th
FraserNet PowerNetworking Conference
The Wealth Mindset that Creates Millions
Friday, 2:00 - 3:30 PM EDT
Register Now:

ATLANTA, GA - June 27th
FraserNet PowerNetworking Conference
Wealth Secrets: How to Rapidly
Achieve Your Financial Dreams

Saturday, 2:00 - 3:30 PM EDT
Register Now:

NATIONWIDE - May 18th - June 15th
5-Week Entrepreneurship Training
Tuesday, 8:30 - 10:00 PM EDT
Register Now:

NATIONWIDE - May 20th - June 17th
Women Entrepreneur CEO Training
Thursday, 8:30 - 10:00 PM EDT
Register Now:

View More Events

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